Growing your list is a very important business building task, but it’s not always easy to know how to do it. This list includes 10 very handy ideas for promoting your newsletter.

1. Put it in the sidebar of your website. Have some sort of headline above the newsletter box to draw…

If there’s one thing that makes it easier for you to grow your list quickly, it’s to give away something valuable in return for the opt-in. If you’re not sure what to give away, here are 50 ideas to get you started.

1.  A free PDF. Give them a report on something or a brief guide on…

A Profile of Facebook

Facebook is the largest social network on the internet. First founded as “Facemash” and then “The Facebook” in 2003 by Mark Zuckerberg, this social network first started out as an exclusive college-only network. It quickly expanded to the general market and has today become the #2…

As a business owner I love free! It means less money out of my marketing budget but not everything free or low cost is actually good. Which is why I'm sharing with you a few of my favorite or low cost online tools to help you grow your business. Most of these offer a paid version of their…

Optimize Your Pinterest Profile

If you have decided to usePinterest for professional reasons think about your profile and how you can be unique and interesting. What will attract people to your boards and…

If you’re a blogger headed off to BlogHer 2012 in NYC in a few days or another social media conference in the near future based on my past experience of traveling to multiple social media conferences here are my top 3 tips to help you connect with brands and PR. Good luck!

Tip 1: Take roughly 250 business cards and have some handy in the…

Bloggers do a lot of things right but I’ve learned from carefully watching other bloggers at conferences, ambassador trips and PR events what they are doing wrong.  I consistently see these four mistakes and in my opinion, they’re costing the blogger money, connections and opportunities.

1.  Hard Sell. The blogger that is about the hard sell approaches the expo table with the young PR lady and tries to tell the young lady how they need a social media campaign or a blogger outreach…

Tomorrow, June 5, 2012 from 12:00pm – 12:30pm I’m having the first ever social media lunch hour – or half hour rather. So you can eat lunch, listen and learn. If you’re just waking up on the West Coast, grab a cup of coffee and dial in. 

PR, Brands and Bloggers

You won’t want to miss this chat, free of charge. I’ll be talking with Katie Trautmann who works with…

Has social media (Twitter, Facebook, Linked-In, Instragram, Google) put a whole new twist on the pressure to look good in photos – never has our “Face” been more on display from people we went to grammar school with to colleagues to extended family. How can we put our best “Face” out there? Dr. Jeffrey Spiegel, world-renowned facial plastic surgeon and professor at Boston University School of Medicine, offers these tips to “put your best face forward” in photos.…

As a blogger I want traffic for ad networks, affiliate marketing, the brands I work with and because it feels good when lots of people come to your blog and read your stuff! To increase my traffic I am careful to do keyword research, have a blog that is search engine optimized (SEO), posts that include keywords and more! Below are some key pointers to help you get started with SEO to help drive traffic to your business!

Where do you rank?

The first step is to…

Facebook is probably the world’s most popular website.  If you are working online, you don’t need to have a presence on there, but considering that millions of people of just about every demographic use it - why not?

One issue with Facebook is that so many people use it; you are forced to deal with annoying issues.  I know as you read this you instantly compiled your own list of annoying Facebook behavior.  If you can’t think of 5 annoying…

Right now Google + is all the rage and everyone is trying to figure out how to best use this platform. This is why right now the perfect time to get on the Google + band wagon is. Just think about what might have happened to your business if you were in on the beginning of Facebook!

Google chose the name Google + as they want this product to become known as an extension of Google itself.

Google + is basically a mixture of different social products and…